.persona-picker {
  background: #f4f2ed;
}
.persona-options,
.demo-links {
  display: flex;
  flex-wrap: wrap;
  gap: 0.8rem;
  margin: 1.5rem 0;
}
.persona-options [aria-pressed="true"] {
  background: #17181b;
  color: white;
  border-color: #17181b;
}
.persona-result {
  max-width: 780px;
  min-height: 100px;
}
.persona-result .text-link {
  display: inline-block;
  margin: 0.5rem 1.5rem 0.5rem 0;
}
.benefit-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 1rem;
  margin-bottom: 2rem;
  align-items: start;
}
.benefit-card {
  border: 1px solid #d5d3ce;
  background: #fff;
  padding: 1.2rem;
  scroll-margin-top: 7rem;
}
.benefit-card summary {
  cursor: pointer;
  list-style-position: inside;
  font-size: 1.1rem;
  font-weight: 700;
  min-height: 70px;
}
.benefit-card summary small {
  display: block;
  font-size: 0.73rem;
  font-weight: 400;
  margin-top: 0.6rem;
  color: #666;
}
.benefit-card.recommended {
  border-top: 4px solid #d6151e;
}
.benefit-card.recommended summary::after {
  content: "Relevant to your stage";
  display: block;
  font-size: 0.7rem;
  color: #a30e16;
  margin: 0.4rem 0;
}
.benefit-card dl div,
.sample-contact dl div {
  display: flex;
  justify-content: space-between;
  gap: 1rem;
  border-bottom: 1px solid #ddd;
  padding: 0.5rem 0;
  font-size: 0.8rem;
}
.benefit-card dd,
.sample-contact dd {
  margin: 0;
  text-align: right;
}
.benefit-example {
  padding: 1rem;
  background: #f5f3ef;
  font-size: 0.87rem;
  margin: 1rem 0;
}
.source-note {
  display: block;
  font-size: 0.72rem;
  line-height: 1.5;
  color: #686868;
}
.benefit-comparison {
  margin-top: 4rem;
  scroll-margin-top: 7rem;
}
.benefit-comparison table {
  width: 100%;
  border-collapse: collapse;
  min-width: 600px;
  font-size: 0.85rem;
}
.benefit-comparison th,
.benefit-comparison td {
  padding: 0.9rem;
  text-align: left;
  border-bottom: 1px solid #ddd;
}
.benefit-comparison thead {
  background: #17181b;
  color: white;
}
.benefit-comparison caption {
  padding: 1rem;
  text-align: left;
  color: #555;
}
.experience-demo {
  scroll-margin-top: 6rem;
}
.experience-intro {
  padding-bottom: 1rem;
}
.demo-links a {
  padding: 0.7rem 1rem;
  border-bottom: 2px solid #d6151e;
  text-decoration: none;
}
.demo-shell {
  display: grid;
  grid-template-columns: 240px 1fr;
  border: 1px solid #cfcfcf;
  border-radius: 8px;
  overflow: hidden;
  margin-top: 2rem;
}
.sample-leads {
  padding: 1.5rem;
  background: #17181b;
  color: white;
}
.sample-leads button {
  display: block;
  width: 100%;
  padding: 1rem;
  margin: 1rem 0;
  text-align: left;
  background: #242529;
  color: white;
  border: 1px solid #47484b;
  border-radius: 5px;
  cursor: pointer;
}
.sample-leads button span {
  display: block;
  font-size: 0.76rem;
  margin-top: 0.5rem;
}
.sample-leads button[aria-pressed="true"] {
  border-left: 4px solid #e3222c;
}
.sample-leads .fineprint {
  color: #ddd;
}
.sample-contact {
  padding: 2rem;
  min-height: 310px;
  background: #faf9f7;
}
.sample-contact label,
.marketing-controls label {
  display: block;
  margin: 1rem 0;
}
.sample-contact select,
.marketing-controls select,
.marketing-controls input,
.presentation-controls select {
  width: 100%;
  border: 1px solid #bbb;
  background: #fff;
  color: #191919;
  padding: 0.85rem;
  font: inherit;
  margin-top: 0.5rem;
}
.sample-task-board {
  padding: 1.5rem 2rem;
  border: 1px solid #cfcfcf;
  border-top: 0;
}
.sample-task-board li {
  background: #f3f1ed;
  border-left: 3px solid #d6151e;
  padding: 1rem;
  margin: 0.7rem 0;
  list-style: none;
}
.sample-task-board ul {
  padding: 0;
}
.screen-reference summary {
  cursor: pointer;
  padding: 1rem;
  background: #f2f0eb;
}
.screen-reference img {
  width: 100%;
  height: auto;
}
.screen-reference figure {
  max-width: 950px;
}
.marketing-demo-layout {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 2rem;
  margin-top: 2rem;
}
.marketing-piece {
  background: #fff;
  border: 1px solid #ccc;
  max-width: 530px;
  box-shadow: 0 12px 30px #0000000f;
}
.marketing-piece > p {
  padding: 2rem;
}
.piece-label {
  font-size: 0.7rem;
  letter-spacing: 0.12em;
  padding: 0.7rem 1rem !important;
  background: #17181b;
  color: white;
  margin: 0;
}
.piece-art {
  position: relative;
  height: 200px;
  background: linear-gradient(#a8c9cb 70%, #b8be9d 70%);
  overflow: hidden;
}
.illustrated-house {
  position: absolute;
  left: 24%;
  bottom: 0;
  width: 52%;
  height: 115px;
  background: #eee5d7;
  display: flex;
  gap: 15px;
  align-items: center;
  justify-content: center;
}
.illustrated-house span {
  width: 25px;
  height: 45px;
  background: #4d686c;
  border: 5px solid #fff;
}
.illustrated-roof {
  position: absolute;
  bottom: 100px;
  left: 18%;
  width: 64%;
  height: 75px;
  background: #7a6e67;
  clip-path: polygon(50% 0, 100% 100%, 0 100%);
}
.piece-art.city .illustrated-house {
  height: 165px;
  width: 42%;
  left: 29%;
}
.piece-art.city .illustrated-roof {
  bottom: 155px;
  height: 18px;
  width: 48%;
  left: 26%;
}
.piece-content {
  padding: 1.5rem 2rem;
  border-top: 5px solid #d6151e;
}
.piece-content h3 {
  font-size: 1.65rem;
  margin: 0.5rem 0;
}
.piece-content > b {
  font-size: 1.4rem;
}
.piece-brand {
  display: flex;
  flex-direction: column;
  border-top: 1px solid #bbb;
  margin: 1.5rem 0;
  padding-top: 1rem;
  gap: 0.4rem;
}
.piece-brand strong {
  color: #bc151c;
  letter-spacing: 0.12em;
}
.piece-content small {
  font-size: 0.65rem;
  color: #666;
}
.central-hotspots {
  position: relative;
  margin-top: 2rem;
}
.central-hotspots > img {
  width: 100%;
  height: auto;
  display: block;
}
.hotspot-buttons {
  display: flex;
  flex-wrap: wrap;
  gap: 0.6rem;
  margin-top: 1rem;
}
.hotspot-buttons button {
  padding: 0.8rem 1rem;
  min-height: 44px;
  background: #fff;
  border: 1px solid #a9a9a9;
  cursor: pointer;
  font: inherit;
}
.hotspot-buttons button[aria-pressed="true"] {
  border-color: #d6151e;
  background: #fff1f1;
}
.hotspot-detail {
  background: #f3f1ed;
  padding: 1.5rem 2rem;
  margin-top: 1rem;
  min-height: 150px;
}
.cost-payers {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1rem;
  margin: 1rem 0;
}
.cost-payers p {
  padding: 1rem;
  background: #f2f0eb;
  margin: 0;
}
.cost-payers b {
  display: block;
  font-size: 1.6rem;
  margin: 0.4rem 0;
}
.cost-payers small {
  font-size: 0.72rem;
  display: block;
}
.presentation-controls {
  padding: 1.5rem 5vw;
  background: #f1efea;
  display: grid;
  grid-template-columns: 1fr 1fr 2fr;
  align-items: end;
  gap: 1rem;
}
.presentation-navigation {
  display: flex;
  align-items: center;
  justify-content: flex-end;
  gap: 1rem;
}
.presentation-controls progress {
  grid-column: 1/-1;
  width: 100%;
  height: 5px;
  accent-color: #d6151e;
}
.chapter-nav [aria-current="step"] {
  color: #c6121b;
  border-bottom: 3px solid #c6121b;
}
.nia-suggestions {
  display: flex;
  flex-wrap: wrap;
  gap: 0.5rem;
  margin: 0.7rem 0;
}
.nia-suggestions button {
  border: 1px solid #ccc;
  background: #f5f3ef;
  border-radius: 5px;
  padding: 0.7rem;
  text-align: left;
  cursor: pointer;
  font: inherit;
  font-size: 0.8rem;
}
.nia-answer {
  white-space: pre-line;
}
.discovery-context {
  background: #f2f0eb;
  padding: 1rem;
  margin: 1rem 0;
}
@media (min-width: 900px) {
  .hotspot-buttons {
    position: absolute;
    inset: 0;
    margin: 0;
    display: block;
    pointer-events: none;
  }
  .hotspot-buttons button {
    position: absolute;
    top: 38%;
    width: 7.5%;
    height: 10%;
    min-height: 44px;
    padding: 0;
    border: 3px solid #e32630;
    background: #e326300e;
    color: transparent;
    pointer-events: auto;
    border-radius: 7px;
  }
  .hotspot-buttons button:nth-child(1) {
    left: 74%;
  }
  .hotspot-buttons button:nth-child(2) {
    left: 89.5%;
  }
  .hotspot-buttons button:nth-child(3) {
    left: 43%;
  }
  .hotspot-buttons button:nth-child(4) {
    left: 81.9%;
  }
  .hotspot-buttons button[aria-pressed="true"] {
    background: #e3263033;
  }
  .hotspot-buttons button:focus-visible {
    outline: 4px solid white;
    outline-offset: 2px;
  }
}
@media (max-width: 900px) {
  .benefit-grid {
    grid-template-columns: repeat(2, minmax(0, 1fr));
  }
  .presentation-controls {
    grid-template-columns: 1fr 1fr;
  }
  .presentation-navigation {
    grid-column: 1/-1;
    justify-content: space-between;
  }
}
@media (max-width: 600px) {
  .benefit-grid,
  .demo-shell,
  .marketing-demo-layout {
    grid-template-columns: 1fr;
  }
  .sample-contact {
    padding: 1.25rem;
  }
  .cost-payers {
    gap: 0.5rem;
  }
  .cost-payers b {
    font-size: 1.2rem;
  }
  .cost-payers p {
    padding: 0.7rem;
  }
  .persona-options .button {
    width: 100%;
  }
  .presentation-controls {
    padding: 1rem 5vw;
  }
  .presentation-navigation {
    gap: 0.5rem;
  }
  .presentation-navigation .button {
    padding: 0.7rem;
  }
  .piece-content {
    padding: 1.25rem;
  }
}
@media print {
  .presentation-controls {
    display: none;
  }
  body.presentation .chapter[hidden],
  body.presentation #roadmap[hidden] {
    display: block !important;
  }
}
.people-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(210px, 1fr));
  gap: 1rem;
  margin-top: 2rem;
}
.person-card,
.lesson-card {
  background: #f5f3ef;
  color: #16171a;
  border: 1px solid #d9d6cf;
  border-radius: 12px;
  padding: 1.5rem;
}
.person-card a {
  color: #a72a25;
}
.person-initials {
  display: grid;
  place-items: center;
  width: 56px;
  height: 56px;
  border-radius: 50%;
  background: #18191d;
  color: white;
  font-weight: 700;
}
.lesson-card {
  max-width: 900px;
}
.lesson-card h4 {
  margin-top: 2rem;
}
.lesson-card form {
  margin: 1.5rem 0;
}
.lesson-card .checkbox {
  display: flex;
  align-items: flex-start;
  padding: 0.6rem 0;
  gap: 0.7rem;
}
.lesson-card input {
  width: auto;
}
.plan { position: relative; transition: border-color .18s, background .18s, box-shadow .18s; }
.plan-select { background: transparent; border: 0; padding: 0; color: inherit; font: inherit; text-align: left; cursor: pointer; }
.plan-select::after { content: ""; position: absolute; inset: 0; border-radius: 10px; z-index: 1; }
.plan-select:focus-visible { outline: none; }
.plan:has(.plan-select:focus-visible) { outline: 3px solid #c92c29; outline-offset: 4px; }
.plan.selected { border-color: #c92c29; background: #fff6f4; box-shadow: 0 0 0 2px #c92c29; }
.plan-selection-mark { opacity: 0; color: #b22625; float: right; margin-left: .5rem; }
.plan.selected .plan-selection-mark { opacity: 1; }
.plan .button { position: relative; z-index: 2; }
.plan-selection-status { margin: 1.5rem 0; font-weight: 600; }
.tool-browser-layout { display: grid; grid-template-columns: 235px minmax(0,1fr); gap: 2rem; align-items: start; }
.tool-tabs { display: flex; flex-direction: column; gap: .35rem; }
.tool-tabs button { display: flex; justify-content: space-between; gap: 1rem; background: #f5f3ef; border: 1px solid #dfddd6; border-radius: 6px; padding: 1rem; color: #27282c; font: 600 .92rem/1.4 var(--body); text-align: left; cursor: pointer; }
.tool-tabs button[aria-selected="true"] { background: #17181c; color: white; border-left: 4px solid #d2302e; }
.tool-tabs button:focus-visible, .demo-tabs button:focus-visible { outline: 3px solid #c92c29; outline-offset: 3px; }
.tool-panel { display: grid; grid-template-columns: minmax(0,.8fr) minmax(0,1.2fr); gap: 2rem; align-items: start; }
.tool-panel[hidden], .experience-demo[hidden] { display: none; }
.tool-panel h3 { font-size: clamp(1.7rem,2.5vw,2.5rem); }
.tool-panel .eyebrow { color: #b22625; }
.tool-panel .workflow { padding-left: 1.2rem; line-height: 1.65; }
.tool-panel .outcome { font-weight: 650; }
.tool-panel figure { margin: 0; border: 1px solid #dedbd4; border-radius: 10px; overflow: hidden; background: #f5f3ef; }
.tool-panel figure img { display:block; width:100%; height:auto; min-height:240px; max-height:470px; object-fit:contain; background:#18191d; }
.tool-panel figcaption { padding: .85rem; font-size: .78rem; color: #55565c; }
.learning-path { display: grid; grid-template-columns: 1fr 1.1fr; gap: 3rem; align-items: center; }
.learning-path figure { margin: 0; }
.learning-path img { display: block; width: 100%; height: auto; border: 1px solid #d9d6cf; border-radius: 10px; }
.learning-path figcaption { font-size:.8rem; color:#606168; margin-top:.75rem; }
.learning-cards { display:grid; grid-template-columns:repeat(3,minmax(0,1fr)); gap:1.2rem; margin:2rem 0; }
.learning-cards article { background:#f5f3ef; border:1px solid #d9d6cf; border-radius:10px; padding:1.6rem; }
.learning-cards h3 { font-size:1.5rem; margin:.6rem 0 1rem; }
.support-contact-links { display:flex; flex-direction:column; gap:.75rem; }
.chapter-subsections { margin:2rem 0; max-width:1100px; }
.chapter-subsections details, .learning-path details { border-top:1px solid #d9d6cf; padding:1.2rem 0; }
.chapter-subsections summary, .learning-path summary { font-weight:650; cursor:pointer; font-size:1.08rem; }
.chapter-subsections p, .chapter-subsections ol { font-size:1rem; line-height:1.7; }
.final-cta .chapter-subsections { text-align:left; margin:2rem auto; }
.final-cta .chapter-subsections details { border-color:#494a50; }
.brand-film .preview-note { padding: .8rem 1.1rem; font-size:.8rem; }
.brand-film .preview-note summary { cursor:pointer; color:#64656a; }
.brand-film .preview-note p { margin:.8rem 0 0; font-size:.8rem; }
.interactive-lab { border:1px solid #d9d6cf; border-radius:14px; overflow:hidden; background:#f8f7f4; padding:2.5rem; }
.demo-tabs { display:flex; gap:.5rem; border-bottom:1px solid #d9d6cf; padding-bottom:1rem; margin:1.8rem 0; }
.demo-tabs button { padding:.85rem 1.2rem; font:600 .9rem var(--body); border:1px solid #d9d6cf; background:white; border-radius:6px; color:#202126; cursor:pointer; }
.demo-tabs button[aria-selected="true"] { color:white; background:#191a1e; border-color:#191a1e; box-shadow:inset 0 -3px #ce2e2b; }
.interactive-lab .experience-demo { padding:0; margin:0; border:0; background:transparent; }
.interactive-lab .experience-demo h2 { font-size:1.9rem; }
.interactive-lab .experience-demo .eyebrow { font-size:.7rem; }
@media(max-width:1100px) {
 .tool-browser-layout {grid-template-columns:200px minmax(0,1fr);}
 .tool-panel {grid-template-columns:1fr;}
 .tool-panel figure {order:-1;}
 .learning-path {gap:2rem;}
}
@media(max-width:720px) {
 .tool-browser-layout,.learning-path,.learning-cards {grid-template-columns:1fr;}
 .tool-tabs {display:grid;grid-template-columns:repeat(2,minmax(0,1fr));}
 .tool-tabs button {padding:.75rem;font-size:.8rem;}
 .tool-panel figure {order:0;}
 .interactive-lab {padding:1.2rem;}
 .demo-tabs {gap:.35rem;}
 .demo-tabs button {padding:.7rem .65rem;font-size:.78rem;flex:1;}
}